
Retail, FMCG and FMCD
Leadership That Captures Consumers, Channels, and Category Growth
In consumer-led industries like Retail, FMCG, and FMCD, leaders must drive category innovation, manage dynamic channels, and deliver speed at scale. At First Quadrants, we work with legacy brands, fast-growing D2C players, and PE-backed ventures to place leaders who blend brand thinking with execution excellence.
Sub-industries We Serve
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Fashion and Apparel Chains
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QSRs, Supermarket and Hypermarket Retailers
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Omni-channel and D2C Brands
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Packaged Foods, Beverages, Personal and Home Care
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Sustainable and Ethical FMCG Brands
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Consumer Durables, Electronics and White Goods
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Connected Devices and IoT-enabled Products
Assessment and Search Approach
We assess leadership through a consumer-centric lens, focusing on agility, innovation, and operational resilience. Our evaluation model includes:
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Channel Strategy, Distribution and GTM Leadership
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Brand Building, Product Innovation and CX Strategy
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Digital Commerce, Data Fluency and Martech Integration
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Operational Efficiency, Supply Chain and Procurement
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Leadership Agility in Price-sensitive and Competitive Markets
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ESG and Sustainability Orientation
Why First Quadrants for Retail, FMCG and FMCD?
Our team has deep operating knowledge of the sector, having placed growth-oriented leaders across formats, regions, and consumer segments. We offer:
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Successful placements in CEO, CMO, CSCO, and Chief Digital roles
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Access to leaders with experience across Tier I to Tier IV markets
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Strength in sourcing cross-border and return-India consumer talent
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Expertise in merchandising, franchising, logistics, and brand repositioning
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A contextual search approach aligned with growth, digital, and innovation agendas



